The All-In-One Financial Command Center for E-Commerce Sellers

Most Shopify, TikTok Shop, and WooCommerce merchants fail not because of low sales, but because of hidden expenses eating their margins: ad spend spikes, Stripe/PayPal payment gateway fees, unpredictable domestic shipping costs, and recurring software subscriptions.

The E-Commerce True Profit & ROAS Master Dashboard solves this problem once and for all. Built with a clean modern UI and automated Excel/Sheets formulas, it gives you a real-time, crystal-clear view of your actual net profit per order, per campaign, and across all channels.

Key System Modules & Tabs:

• 📊 Executive Dashboard: 5 high-impact KPI cards (Total Revenue, Ad Spend, Landed COGS, True Net Profit, and Net Margin %) with automated blended ROAS and break-even calculations.
• 💰 Orders & Sales Log: Track individual orders with auto-computed gateway fees (2.9% + $0.30) and dynamic COGS lookup.
• 📢 Ad Spend Tracker: Daily performance breakdown across TikTok Ads, Meta Facebook, and Google Ads with real-time ROAS and CPA metrics.
• 📦 Product COGS Directory: Calculate true landed costs including supplier unit price, custom packaging, and fulfillment fees.
• 🏢 Overhead & Fixed Costs: Track monthly recurring tools (Shopify, Klaviyo, Canva, Virtual Assistants) to prevent profit leaks.
• ⚙️ User Manual & Setup Guide: Complete step-by-step instructions to get up and running in under 5 minutes.

What's Included in Your Download:

• 1x E-Commerce_True_Profit_and_ROAS_Master_Dashboard.xlsx (Fully formatted, dynamic formulas, multi-tab workbook)
• 1x E-Commerce_Profit_Tracker_QuickStart_Manual.pdf (Comprehensive PDF guide & formula documentation)
• 1x Commercial Single-User License